Citrus Heights Business Corridor Coalition
The Auburn Boulevard Business Association has reemerged with new energy and a new name: the Citrus Heights Business Corridor Coalition. This business-led group brings together corridor stakeholders to coordinate efforts, share information, and advance a strong and vibrant Auburn Boulevard.
For more information email: CHBCCoalition@gmail.com
Background
Founded in 2016, the Auburn Boulevard Business Association (ABBA) was a nonprofit membership organization representing businesses and property owners between Sylvan Corners and Interstate 80. The association worked to create a shared voice for the corridor, promote local commerce, and build historical community pride that would strengthen the area and increase customer activity.
In recent years, corridor stakeholders renewed interest in collaboration as Auburn Boulevard entered a period of significant public investment and physical improvements. Renewed engagement resulted in the organization reforming under a new name, the Citrus Heights Business Corridor Coalition.
Historical Significance of Auburn Blvd
Did you know that Auburn Blvd. is part of the Lincoln Highway, a national historic corridor, that runs from San Francisco to Atlantic City, New Jersey? It was created in 1913 to celebrate the automobile and encourage leisurely driving.