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November 14, 2019, 7:00 PM
November 14, 2019, 9:00 AM - 12:00 PM
You’ve got a working plan for your business. You’ve got a Value Proposition and have started getting some good results on your landing pages - maybe even a small email address list so far! What’s next? Getting more customers, of course! It sounds easy until you try it.
Using open source tools, we can find evidence of customer behavior online. They show us the places they go, the people they listen to, and the things they buy. We can discover these ‘digital breadcrumbs’ people leave behind that help us craft more focused value propositions.
In this free workshop, we’ll show you how to quickly gather customer evidence. You’ll walk away with techniques that will allow you to understand how your market behaves online and how you can start interacting with them right away.